Digital Publisher

Remote, USA Full-time
Job Overview We are seeking a talented and detail-oriented Digital Publisher to join our dynamic marketing team. The ideal candidate will be responsible for creating, managing, and optimizing digital content across multiple platforms to enhance brand visibility and engagement. This role offers an exciting opportunity to work at the forefront of digital marketing strategies, utilizing a variety of tools and techniques to drive performance and growth in a fast-paced environment. Website: positivefeedback.ai Responsibilities • Develop, publish, and manage digital content across websites, social media channels, and email campaigns using Content Management Systems like WordPress. • Utilize SEO tools and conduct keyword research to optimize content for search engines and improve organic rankings. • Implement conversion optimization strategies to increase user engagement and lead generation. • Manage social media marketing campaigns on platforms such as Facebook, Instagram, and LinkedIn, including Facebook Advertising and Social Media Management. • Design and edit visual content using Adobe Creative Suite (Photoshop, Illustrator) for digital assets. • Analyze website traffic and campaign performance using Google Analytics, Google Ads, SEM tools, and marketing automation platforms to inform strategy adjustments. • Execute email marketing campaigns with a focus on segmentation, personalization, and performance tracking. • Collaborate with cross-functional teams to ensure cohesive messaging across all digital channels. • Stay updated on the latest digital marketing trends, tools, and best practices to continually improve campaign effectiveness. Qualifications • Proven experience with SEO tools, Google Analytics, Google AdWords/Ads, Facebook Advertising, and SEM strategies. • Strong knowledge of Content Management Systems such as WordPress and other Content Management Platforms. • Proficiency in HTML, CSS, JavaScript, SQL is preferred for advanced content customization and data analysis. • Skilled in graphic design using Adobe Creative Suite (Photoshop, Illustrator) for content creation. • Experience with social media management tools and marketing automation platforms. • Excellent copywriting skills with an understanding of B2B marketing principles. • Ability to analyze data effectively to inform decision-making and optimize campaigns for performance marketing goals. • Familiarity with e-commerce platforms is a plus. • Strong project management skills with the ability to handle multiple projects simultaneously in a fast-paced environment. This role provides an excellent platform for creative professionals passionate about digital marketing to make a significant impact through innovative content creation and strategic campaign management. Pay: $1,500.00 per month Work Location: Remote Apply tot his job
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